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“Get your head back into the game” campaign brings Warrior and ClickMedia/ VMLY&R Vietnam GOLD at APAC Smarties, Mobile Gaming, Gamification and E-Sports category

2020-12-22 10:26:15
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 “Get your head back into the game” campaign brings Warrior and ClickMedia/ VMLY&R Vietnam GOLD at APAC Smarties, Mobile Gaming, Gamification and E-Sports category 

Warrior is the new enegry drink (ED) brand, and needs to find a territory where the brand can build very strong association with. Realizing that one of ED drinkers group is gamers, and playing games is one of most popular ED consumption moment while Warrior’s functional propositioning is mental refreshing, Warrior has chosen to invest most of their communication efforts for the gamers segment. 

Fortune favours the bold. Warrior has successfully won over gamers’ heart and their wallet, and social has contributed significantly to the brand’s social visibility and share of voice. 

For further info, please watch the video case study 

If you want to rock your game in 2021 and beyond that, please drop us some lines here info@weareclick.vn; or pick up your phone and have a chat with Trang @0906972858 

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